KeyJam.net

Vinny Lingham and I have been working feverishly on this project and we are very proud to finally launch KeyJam.net Web Training Academy!

Our aim at KeyJam.net is to present developments in the web environment from a uniquely South African perspective, and bring international best practice in this space home. We believe in the future of this country - we believe that it’s poised to become a major player in the web environment, particularly in its influence on development on the African continent. We have over 200,000 South Africans using Facebook - ranked 5th worldwide! This is a third-world country that wants to get with the program.

KeyJam.net aims to develop the web skills required to enable South Africa to take the leap across the digital divide. Our initiatives are aimed not only at assisting grass roots web skills development, but also educating corporates to understand the current state of the web and the future that it holds for them and South Africa overall.

Our launch program is the Search Fundamentals Search Engine Marketing seminar series presented by international search engine marketing guru, Vinny Lingham. These seminars and workshops will be taking place on the following dates:

CITY	DATE	EVENT
Cape Town	9-10 October 2007	Search Fundamentals Seminar I
Cape Town	11 October 2007	Search Fundamentals Workshops
Cape Town	16-17 October 2007	Search Fundamentals Seminar II
Cape Town	18 October 2007	Search Fundamentals Workshops

Look out for Search Fundamentals seminars & workshops taking place in Johannesburg soon. To keep you updated, please register to join our email mailing list or subscribe to our RSS feed for the latest KeyJam.net web insights & event information.

Seats at the Cape Town seminars & workshops are Limited, Book your seat Now

Whether you’re a corporate or a one-man-band, if want to get to grips with how to leverage online search marketing opportunities in your South African business, then you must attend SEARCH FUNDAMENTALS this October 2007.

The seminars takes the form of structured presentations, followed by Q&A and networking sessions that will enable you to learn, and give you ample opportunity to clarify issues raised by speakers.

On day 1, Search Fundamentals will teach you how to easily use the most important search engines to grow your online presence and generate sales, whether locally or abroad. For those already initiated into basic search engine marketing, day 2 of the conference will cover more advanced intermediate topics. Beginners will find both days highly beneficial. Day 3 is for those budding and current search engine marketers that want to get their hands dirty and workshop current issues they are experiencing in their real-world Paid Search campaigns on Google.

During the Seminars You Will Learn:

• What paid and free search engine placements are, and how they work;
• How to get Google and the other search engines to refer traffic much more traffic to your website at no cost;
• How to optimise the effectiveness of your paid search advertising placements (eg. Google Adwords);
• How to calculate the effectiveness of your paid and free search engine marketing efforts. Find out where your sites visitors are coming from, how to get more customers and less browsers and how to convert visitors into buyers cost effectively.

This is not an advanced search engine marketing conference, so don’t let the fact that you’re not a professional search engine marketer bother you - we’re here to help you with your search engine marketing, not overwhelm you with advanced issues and jargon.

Feel free to look through the seminar presentation topics or the workshop format elsewhere on our site.

Come with us and make the jump - Book Your Seat Now.